Harlem native Khadimou Fall, known professionally as Sheck Wes, made his name with hostile wildcard rhymes championed by Travis Scott and Kanye West. The rapper and producer attracted interest from a fashion talent scout in high school that led to participate in the Madison Square Garden unveiling of the Yeezy Season 3 collection. Wes ultimately landed an Interscope-supported joint deal with Travis Scott’s Cactus Jack and Kanye West’s G.O.O.D. labels. During late 2017 and early 2018, the tracks “Mo Bamba” and “Live Sheck Wes Die Sheck Wes” were issued as the rapper’s first commercial singles. These tracks landed on his official debut full-length Mudboy, which arrived later that year. With a focus on gritty New York street life, the album also included “Gmail” and “Jiggy on the Shits,” which featured verses rapped in both English and Wolof, honoring his Senegalese heritage. Upon release, the LP peaked in the Top 20 of the Billboard 200.